The I'll Be: February 2011

Directed by: beeple.

Directed by: Aaron is not cool

Directed by Focus Creeps.

Jay-Z opens up about how his style has evolved over the years. This video can also be found on Jay-Z's official "Decoded" iPhone application.

Directed by Jordan Tower.

Directed BY Nick Knight.

The September shuttering of deified NYC record store Fat Beats was a somber occasion for hip-hop fantatics nationwide, the definitive marking of the end of an underground-rap era, a sad sign of the times that surprised no one and depressed everyone. (The tiny West Village spot's going-away party was pretty great, though, if you managed to get in.) Fatbeats.com lives on, though, and now comes word that every so often they'll invite everyone to Brooklyn for a little party at their warehouse.

Read: villagevoice.com

DJ Deadeye's debut, "Substance Abuse," will be released on 3-22-2011 in conjunction with Brick/ST. Records and you can catch him at SxSW and on tour worldwide all throughout 2011 with Brick label mates 1982 (Statik Selektah & Termanology) and REKS.

Download: DJ Deadeye - Just In Case ft. Chaundon, O-Dash & Big Pooh (produced by DJ Deadeye & Lee Bannon)

Directed by Todd Angkasuwan.

Directed and Edited by Jon Kilmer.

Apollo Brown's instrumental album "Clouds" is in stores now via Mello Music Group. The response has been amazing thus far, and we all really appreciate the support. We hope everyone will post reviews and comment at itunes and ughh!

In celebration of the release, here is the track "Never In A Million Years" which is another standout from the album. In addition to the free mp3 download, check out the mini-video to "Never In A Million Years" that provides some imagery to go alongside the song.

Enjoy and feel free to post and share

Props: CiscoNYC via LupEND

Directed by Dallas Penn

Here's a new banger from Matt Clarke featuring Cam Meekins titled "Tonight". It is the first single off of Matt's next project which is going to be titled "The Diary Of Matt Clarke" which has yet to have a release date.

Smokey Robotic just released their latest single “Voices” off the upcoming Outside The Lines EP due out March 2011. The track was produced by !llmind & Dr. Know Jr.

Voices by Smokey Robotic

Videography: Jorge Sanchez.

"Dance The Night Away" is the first leak off of Mann's "Freshman on Varsity" EP. The EP which will be produced by Fingazz is set to be releases later this year before Mann's debut LP "Manns World".

Download: Mann - Dance The Night Away

directed by Venomous2000, Kody of Una Sola Vida, & Big Brotha Trey.

Directed by David C. Snyder.

Directed by Dan The Man & DJ Whoo Kid.

"The Charlie Rose of Hip Hop" Emilio Sparks caught up with Lloyd Banks to discuss 3 somes & groupie luv, his reason for not returning to Interscope & why the independent route is more to his liking & a whole bunch of other things WATCH IT !!!!

Directed by Decatur Dan.

Shot by Slick Jackson & Directed by Jesse Boykins III.

Along with Kanye and Jay-Z‘s “H.A.M.” remix, appearances are bananas on this one – Lil Wayne, The Game, The Clipse, J. Cole, Royce da 5’9, Lupe Fiasco, Lloyd Banks, Fabolous, Wyclef, Jim Jones, Wiz Khalifa, Tony Yayo, Big K.R.I.T., Wacka Flocka, Tech N9ne, Killa Kyleon, Too $hort, Big Sean, 36 Mafia and Xzibit!

Directed by John Colombo.

Directed by Hype Williams.

Directed by Robert Rodriguez.

Meet Michael Mekhi Holloway, 6. Currently, this happy kid we call Mekhi is living at Mattel’s Children Hospital at UCLA. He’s been living there for about three months while waiting on transplant lists for multiple organs. While on a visit to LA recently I got to catchup with little guy and his mom. While it is a rough time for everyone nowadays, things are extra rough on this single mother family. Alma, his mother, has not been able to work as a result of her presence daily in the hospital. The story goes on..but rather than taking you through the rest of the gut wrenching story; here is how you can help.

As most of the music this group hits you with is free, this remix will be for sale at Sene’s bandcamp. 100% of the proceeds will be donated to Mekhi and his family to aid in this rough time.

Apollo Brown's upcoming instrumental album "Clouds" drops March 1st, 2011 via Mello Music Group. His previous work with "The Reset" "Brown Study" and "Gas Mask" developed this Detroit producer a solid following from both fans and critics alike.

Directed by Flying Lotus.

I fell in love with Nneka's music about a year ago when my friend Andrew passed me her EP. I made this loop to Uncomfortable Truth and was lucky enough to have Fresh Daily bless the track. Hope you enjoy!

Fans of this Rochester, NY native have waited a long time for this release, especially after the buzz following the King Of Kings video and single this past December. Yes, it’s a mixtape in every technical sense, but executive producer and fellow Rochester, NY native, Sharp, has arranged a project that sounds entirely more like an album. There’s original production from Jinesis, Kae B, Jah La Eer and Sharp, as well as vocal appearances from Von Pea, P SO, Hassaan Mackey, Puppet, Maine Point, Savvy Cet and more. Even amidst these strong features, Moses holds this tape all his own. Moses not only ‘gets his raps out’ on this debut, but has skillfully crafted some very original songs.